Restaurants are not always desirable places to work. While managers and chefs can develop long and lucrative careers, service staff often fill time until better opportunities come calling.
Last year, restaurants were understaffed at critical levels, with turnover rates at an all-time high. There was also a 10% decrease in people looking for this type of work, despite wages seeing an increase. The recruiting paradigms for this industry are shifting, and the establishments themselves must adapt to thrive.
It is still possible for restaurants to strengthen their workforce under these challenging circumstances. Read the tips below if you need some suggestions for your own business.
Establish a Strong Social Media Presence
Make sure prospective employees have an easier time researching your business. Help them decide whether they wish to work with you faster.
Mention all your restaurant’s accomplishments. Feature positive customer reviews or glowing ratings from health officials. Publish blog posts commenting on developments in your firm and industry. Embolden your web copy with intriguing images that sell the atmosphere and appeal of your establishment.
Update your social media feeds regularly. Engage with customers regularly and answer their questions in a public forum. Handle criticism with patience, charm, or even humor. Anticipate your firm’s reputation improving as you handle everything out in the open. Remember, transparency creates trust.
Prioritize Covid Safety
Be respectful of the concerns of your potential employees. Expect some reservations about working in hospitality due to the spread of the coronavirus.
Research the COVID measures that need to be taken by hospitality businesses today. Provide assurances in your job advertisements that new hires will be safeguarded appropriately. Outline the measures your restaurant takes in keeping COVID transmission rates down. Go into as much detail as possible after listing the job requirements.
Enforce stringent mask-wearing policies if appropriate. Double down on handwashing techniques on-site. Employees need to be surrounded by a diligent workplace to feel safe. Set high standards, and they will never doubt your firm or seek other work based on COVID. Share your efforts on social media.
Employ Foreign Nationals
Know that you can employ foreign nationals for construction, landscaping, and hospitality. Explore your options here to curate a more dynamic workforce.
Employment arrangements must be temporary here. Follow through with this strategy only if you have difficulty finding U.S. workers.
Work with dedicated H-2B visa sponsors to oversee your legal concerns when recruiting foreign nationals. Get in touch with them to learn about the process. Use their experience in this field to your advantage. Have peace of mind as you remain compliant with all the necessary laws. Resolve staff shortages with their support.
Heighten Response Times
Consider that applicants for any job have applied for dozens of other positions elsewhere. Hasten your response times to each application that you receive.
Do not whittle down applicants if the position you are attempting to fill is low-skilled. Quickly read their list of skills and experiences and then look for their contact information. Arrange interviews at the earliest opportunity and schedule them close to when you made contact.
Try to be quick with high-skilled applicants too. Provide pre-screening questions to give them a sense of progress in their application. Orchestrate phone interviews next. Keep things moving to ensure they stay interested.
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